The PA Hub Liverpool Conference 2019

Conference Host

Marion Lowrence, Founder & Co-Director, The PA Hub

Marion will be hosting the conference and welcoming the speakers throughout the day.

Bio

Marion is a multi-award winning former PA, winning Yorkshire PA of the Year in 2011 and Pitman Training Super Achievers International PA of the Year in 2012. Marion has worked in various administration and management roles for over 30 years building up her expertise and networks throughout this time. This has included working for the Civil Service and the NHS before joining Yorkshire Universities as a senior PA in the higher education sector.

Marion was the UK Delegate Lead at the World Administrators’  Summit in Frankfurt in October 2018 and strives to promote the profession.

Marion has presented to various groups of PAs throughout the UK and overseas and she loves to network both in person and through social media. Marion was the Founder of the Yorkshire Universities Internal PA Network which led her to set up The PA Hub with her husband and business partner Jon Lowrence, where they run 2 independent UK PA networks in Yorkshire and Merseyside as they continue to promote the profession as well as running conferences, showcases and PA Awards.

Marion is also the Events Director for Executive Secretary LIVE having run events in London, Johannesburg, Auckland, Sydney, Washington DC & Silicon Valley.

Diana Todd will be welcoming everyone and starting off the Conference.

Bio

Diana Todd started off her working life for a tour operator, progressing into sales & marketing and she travelled the world. Diana’s tenure has been on property as Sales Manager, Director of Sales Manager & off property in a cluster role as a Government Account Manager in Scotland. Diana has opened and launched 2 hotels previously, one of which was a luxury island & private yacht charter experience which attracted a large celebrity following; the other was an island that boasted 83 private villas. Both of these hotels were situated in the Maldives, where Diana lived for 8 years. Diana has been working for Pullman Liverpool  since July 2017 and absolutely loves the diversity of the role and feels fortunate enough to have a unique and stunning hotel to promote.

Make an Impact! The power of your personal brand

You already have a personal brand – the question is, are you managing it to create maximum impact?

Focusing on increasing personal impact and how to manage first impressions, Deborah covers why it is crucial to take control of your personal brand and how to communicate it effectively.

People buy people: whether you are networking, building relationships, influencing or progressing your career it’s crucial to connect and make a positive impact on those you meet.

Covering all areas of communication including visual impact, body language and voice you will learn how to manage your personal brand helping you become a stand out, ‘go to’ expert in your business.

Bio

Deborah Ogden, Speaker

Deborah Ogden is a nationally respected speaker on personal branding and making a positive impact.

Whether it’s building profile, winning more contracts or pitching and presenting with confidence, Deborah’s expertise has delivered breakthrough results time after time for businesses and individuals across the UK.

She has 20 years of extensive experience working on the PR and image of some high profile names including Andrew (Freddie) Flintoff and Old Trafford Cricket Ground, the British Heart Foundation and Co-operative Insurance (CIS).  Deborah has made an impact with organisations and individuals up and down the country including:  Tesco; Ernst & Young, CILEx, Squire Patton Boggs, the University of Law and Polypipe – she knows how powerful personal branding can be, both on a corporate and individual level.

Her approach centres around building profile and increasing personal impact: including how to make a great first  impression – from body language and visual impact to communication skills – and understanding how these impact on the people around you.

Having trained as a solicitor, Deborah has a strong background in professional services giving her an in-depth and real world understanding of the importance of backing up content with strong presentation.

Deborah is a regular commentator on BBC Radio, has featured in national publications including Essentials and Stylist magazine and had her work published in Your Success, a personal development book, last year.  She is frequently booked as a motivational speaker for both businesses and educational institutions to advise on positive impact and personal brand in business.

www.deborahogden.com  

No-box-networking:  How behaving like an introvert can make you a champion networker

Networking is often thought of as something that requires confidence and the ability (and desire) to stand up and talk in public with passion and enthusiasm; in other words, it’s a skill that belongs to extroverts and a word that sends introverts running for cover.  As someone who’s built her business on networking, I’ve found this myth is one of the many that prevents people from getting the real benefits that networking has to offer.  I’ve also built a network that includes more introverts than extroverts, and i’ve learned many of my best networking lessons from them.

In this talk I’ll share my own top tips for who to have in your network, why networking is right for everyone – once they’ve found the right people to network with, and how networking with your peers can change your role as an Assistant.

Bio

Dinah Liversidge, Daydream Achiever, Entrepreneur, Mentor and Speaker

Dinah Liversidge helps people go from “thinking outside the box”, to “no-box thinking”.  Her business and life experiences bring a “what if anything is possible?” perspective to challenging the way we live our lives and un-limit our potential.  Using her no-box-thinking approach has allowed Dinah to re-invent her life after massive change and to create a life and a future she was told were not on her horizon.

Her background in Corporate started at SmithKline Beecham as a PA to the Marketing Manager for Anti-infectives, which was to lead to 14 amazing years of opportunity, travel and event management.

Her total belief that “there is no box” have allowed Dinah to overcome several, serious, health challenges along her way, not least a road accident which resulted in eleven years in a wheelchair, and a series of heart-attacks in 2014. Today, walking again, and gardening on her Welsh smallholding, she is living proof of the power of thinking yourself out of a box.

Since 2004, Dinah and her husband John, have been entrepreneurs, setting up and running three successful businesses in diverse sectors, they now live a ‘portfolio lifestyle’ pursuing several of their passions.  During this time, Dinah joined the networking organisation, BNI (Business Networking International) and was appointed Managing Area Director for their London North and West region.

Dinah lives in Carmarthenshire in South-West Wales with her husband, John.   She offers Mentoring and Coaching to those dealing with massive change and now works as a Celebrant in the local community.

She is passionate about people, conversations, fast cars and chocolate.

Future Proofing your Role (& LinkedIn Masterclass)

The world of technology is changing daily. The age of assistance is here, and that can cause worry for many people who’s roles might be at threat. So let’s remove those fears by sharing with you the latest developments, showing you how to stay ahead and eliminating the noise.

Then we focus on the now, and the opportunity gold mine which is LinkedIn. With over half a billion users worldwide, it’s where most decision-makers spend their spare time. And unlike other social media platforms, these key people are looking for valuable content to read. If you’re not utilising your LinkedIn profile yet, you’re missing out!

Key takeaways
• Emerging technologies you must take notice of
• How to stay ahead in the age of assistance
• LinkedIn is it important and why?
• Best practice for optimising your LinkedIn profile
• Getting noticed on Linkedin and becoming a thought leader
• LinkedIn time hacks and automation.

Simon McCaskill, Google European Masterclass Trainer

Simon is one of Google’s European masterclass trainers, and is the founder of the Leeds Boost digital training initiative. He has created and delivered training programs for the likes of the BBC, Natwest, eBay, and L’Oreal, as well as speaking around the world at key digital events.

His success comes from his unique ability to simplify the online world and show you a new way of using digital as a tool to get the results you need for business growth, personal development, and well-being.  Simon has a real passion for digital future gazing, looking ahead and asking ‘what’s next?’ and considering how people and business use these new advances to their advantage to help improve work and home life.

Simon@digitalboostacademy.com

“SMART” Goals DON’T Work ! …. how to achieve your MASSIVE goals.

In this FUN, challenging and inter-active session, our speaker will give us researched and easy to apply techniques that give us:

• Skills to smash our assumptions and limiting thoughts
• Goal setting (the massive goal principle) enabling you to set and achieve your MASSIVE goals.
• Average 26.5% increase in productivity if “only” used as a “to-do” list!

… and more

Bio

David Hyner – Researcher & Motivational Speaker

A researcher and multi-award winning FUN, challenging and inter-active speaker who has interviewed over 250 top achievers from all walks of life.

In 2017 was awarded “speaker hall of fame” (one of only 6 in their history) for the Academy for Chief Executives.

• Former BBC Radio show host
• Multiple Amazon no1 author
• Charity fundraising record breaker

David speaks to between 10,000 – 50,000 people each year, and this includes big corporate conference keynotes, chief exec groups and team away day events, and … at least 40% of his delivery each year is to staff & young adults in schools, colleges and universities. #legacy.

@davidhyner
www.davidhyner.com

Influencing Skills

It doesn’t matter what we do in life, influencing skills are essential. Let’s face it there are times when all of us need to influence people so that they see things slightly differently, or to get them to do something we need them to do. People who are proficient in this area will achieve more, negotiate better and deal with awkward people more easily. But does it have to be the domain of the natural extrovert or can we all be great influencers?

Heather will show us how to be more persuasive even when we have no authority to ‘tell’ others what to do. She will give us all some tips on how to deal with challenging people as well as how to increase our sphere of influence to get more of what we want from others.”

Bio 

Heather Wright, Author & Director of Advance Performance

Director | Bungee Jumper | Award Winner | Author | Mother | Wife | Business Woman | Holder of 4 Black Belts

As one of the founding directors of Advance Performance, Heather Wright has spent over 20 years inspiring people to change their lives for the better in huge and tiny ways.

She has spent years studying the psychology of behaviour and influence, how to use it to inspire and motivate individuals, teams and organisations. Heather then converts it to usable, teachable material to change the lives of others. She is a skilled facilitator and an expert on creative thinking and innovation. She uses humour to relax people and has a plethora of tools and techniques which she uses to capture innovation and resourcefulness they didn’t think they possessed.

Heather is an inspirational speaker delivering training, speeches and workshops to public services and large multinational companies in the UK, Europe, Africa and Australia. She has achieved an excellent reputation for her professionalism and accessibility when working with clients and she has enough energy to run a small power station. She designed, hosted and delivered the key note speeches for many organisations including Boots Opticians, Rolls Royce, Jaguar Land Rover, GCap Media and Pepsi Lipton International.

Married with 2 children, Heather is a published author and has also attained black belts in 4 martial arts. She also enjoys rock climbing, free fall parachuting as well as working on her fitness levels by running, swimming and cycling. She has a list of things she wants to do and somewhere near the top is to BASE jump off Angel Falls. She has run marathons, cycled from Lands End to John O Groats and no doubt there is more to come.

A selection of Heather’s other clients include: Boots plc; Bournemouth Water; Thomas Cook; Pepsi Lipton; Sheffield Hallam University; Various National Fire Services; Young Enterprise; Institute of Sales and Marketing; Lloyds TSB; West Yorkshire Police; Lancaster University; Conoco Phillips; Hillingdon Hospitals NHS Foundation Trust; The Printing Charity; Cornwall Council; Furness Building Society.

Build Resilience, Restore Balance

• Discover the two modes of your brain
• Reveal why your brain will mess-up your day, every day, and what you can do about it
• Discover you’re only a breath away from restoring your balance

Bio

Anis Qizilbash, Author & Entrepreneur

Anis Qizilbash is author of Grow Your Sales, Do What You Love: Mindful Selling for Entrepreneurs & Freelancers and founder of Mindful Sales Training.

Anis has appeared in The Guardian, Entrepreneur, USA Today, Huffington Post, Psychology Today and more.

See more about Anis here: http://anisqizilbash.com/